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News

Anik Beauchemin becomes Marketing Director at PlanAxion

Anik Beauchemin is a digital marketing and business development professional who built her experience at LumiereHub, Optirank, and Brown, Brown CPA before joining PlanAxion Solutions.
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Key takeaways
  • PlanAxion Solutions has appointed Anik Beauchemin as Marketing Director, effective September 22, 2025.
  • Anik Beauchemin gained her experience in digital marketing and business development at LumiereHub, Optirank, and Brown, Brown CPA.
  • Her mandate is to redefine PlanAxion's marketing strategy, align it with business objectives, and optimize communication channels.
  • According to Jean-François Tassé, Vice-President and Partner, her strategic vision will strengthen PlanAxion’s market presence and support its growth.

Montreal, Quebec, September 22, 2025. PlanAxion Solutions is pleased to announce the appointment of Anik Beauchemin as Marketing Director, effective September 22, 2025. We invite our employees, clients, and partners to join us in welcoming her and wishing her every success in her new role.

Who is Anik Beauchemin, the new Marketing Director at PlanAxion?

Anik Beauchemin is a digital marketing and business development professional who built her experience at LumiereHub, Optirank, and Brown, Brown CPA before joining PlanAxion Solutions. She holds a diploma in Business Management from Cégep Édouard-Montpetit and has also pursued management studies at the Université de Sherbrooke and the Université du Québec à Trois-Rivières.

What will be Anik Beauchemin's mandate at PlanAxion?

In her new role, Ms. Beauchemin will be tasked with redefining the company's marketing strategy and aligning it with PlanAxion's business objectives. She will also be responsible for its implementation, with a particular focus on updating and optimizing the company's various communication channels.

On behalf of PlanAxion, Jean-François Tassé, Vice President and Partner, states:

“We are very pleased to welcome Anik to the team. Her experience, energy, and strategic vision will be major assets in strengthening our market presence and supporting PlanAxion’s growth.”

What does this appointment mean for clients and partners?

This appointment signals a renewed marketing strategy aligned with business objectives, as well as updated and optimized communication channels. As Jean-François Tassé noted, Anik Beauchemin’s experience, energy, and strategic vision will be key assets in strengthening PlanAxion’s market presence and supporting its growth. PlanAxion Solutions invites its employees, clients, and partners to welcome Ms. Beauchemin.

Frequently asked questions

Who is Anik Beauchemin?

Anik Beauchemin has been the Marketing Director at PlanAxion Solutions since September 22, 2025. Before joining the company, she gained extensive experience in digital marketing and business development, notably at LumiereHub, Optirank, and Brown, Brown CPA, in addition to her management studies in Quebec.

What is Anik Beauchemin's role at PlanAxion?

As Marketing Director, Anik Beauchemin is responsible for redefining PlanAxion's marketing strategy and aligning it with the company's business objectives. She is also responsible for its implementation, with a particular focus on updating and optimizing the various communication channels.

What changes with this appointment for PlanAxion clients?

According to Vice President and Partner Jean-François Tassé, Anik Beauchemin’s experience, energy, and strategic vision will strengthen PlanAxion’s market presence and support its growth. Clients and partners can look forward to updated and optimized communication channels that are aligned with the company’s business objectives.